| DATE: 03 July 2012 |
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| BY: Calvin Turnbull |
How technology can improve your fitness and overall health.
In 2006, Nike released their groundbreaking Nike+ Running Application available to all iPhone and iTouch users. Now, nearly six years down the line they have just launched their latest version of the app, version 4.0.1. Nike have long been the forerunners of incorporating technology with running, and their latest version of the Nike+ Running app promises not to disappoint. With new features and the inclusion of social media, the app is perfect for all runners, from competitive athletes to beginners trying to shed a few kilos.
Nike have formed a partnership with Facebook, Twitter and Path in this venture and users are now able to record all of their run distances, times and routes on Facebook. Additionally runners can tag friends and share the routes that they have run with friends on Facebook. The Facebook feature will additionally display the countries and cities in which you have run for both you and all your Facebook friends to see.
The app is now incredibly user-friendly and you are able to make use of all the features while on the run. The “Next Moves” feature enables users to choose their desired challenges, such as running their fastest times on a predetermined route or attempting to better their longest distance. Nike have not forgotten that listening to music is important to many while they are on a run and therefore they have integrated the music player, making song selection very easy.
According to Gavin Cohn, MD of Wellness in Motion, a health club and wellness management company, running offers great weight-loss (at around 62 calories per kilometer) and fitness benefits. It also slows down the ageing process by combating muscle and bone loss and it is proven that running helps strengthening the heart resulting in lower blood pressure, elastic arteries and a stronger heart. It’s clear to see that the Nike+ app is going to have an incredible impact on the overall health and wellness of all its users.
The biggest change in the app is that it is now freely available to all android and IOS users.